What is Activecampaign?
- Reviews Tech Review Technology
Vishal Verma
- 0
- 9 minutes read
Activecampaign is an email marketing software that runs online that’s why we can say it is a cloud-based application. It is founded by Jason VandeBoom in 2003 and he is also current CEO of activecampaign and the company’s headquarter is in Chicago, Illinois, United States.
As of 2021, activecampaign served its services to over 1,45,000 clients in 170 countries and got a recurring revenue around $165 million.
Activecampaign comes with two versions one is free version and another is paid version and it is mainly used by small and mid-level companies.
If you are a manufacturer or affiliate marketer and you want to promote weight loss supplements online at that time you have many options means you can promote as google ads, Bing ads, and native ads but they are very costly. Hence, the best way to promote the products online is to make sales funnel and gather as many emails as you can because every person is not converted into a sale at the same time then these emails which you gathered, you can retarget them through this tool. In this way, you can get maximum sales at minimum prices.
One thing more you can also promote same category products through these email ids. So, in short, we can say that we need activecampaign email marketing tool for gathering email ids and sending emails to those email ids.
What are the different features of activecampaign?
- Marketing automation
- Built-in integrations
- Conditional email content
- Onsite/In-app contact tracking
- Contact location/travel tracking
- Drag-and-drop email designer
- Newsletters
- Smart autoresponders
- Campaign, contact, and list reporting
- Live ecommerce data to emails
- SMS marketing
- Advanced segmentation & targeting
- Custom forms
- Automated series
- Free phone, live chat, email support
- Social media monitoring & reaction
- Free one-on-one training
- Contacts based on ASL
- CRM & Sales automation
- Free email templates
What are the alternatives of activecampaign?
There are many alternatives to activecampaign such MailChimp, Aweber , Autoresponder, and many more but none of the competitor have SMS service and CRM in its web application.
- Mailchimp: Mailchimp is a marketing automation platform and email marketing service and the headquarter is situated in Atlanta, Georgia, United States.
- Prices: Mailchimp’s four pricing plans and the top features available in each: the free plan, the Essential plan starting at $11 a month, the Standard plan starting at $17 a month, and the Premium plan starting at $299 a month.
- Aweber: Aweber is an email marketing service provider with over 100,000 small business clients worldwide.
- Prices: Aweber comes with two versions, free and paid. In a free version you can create an email list of up to 500 besides this you can also send 3000 emails per month and the paid version starts from 19.99 per month and you can maintain up to 500 email contact lists and send unlimited emails.
- Getresponse: GetResponse is a popular marketing automation platform with over 350,000 customers in 183 countries.
- Prices: GetResponse’s pricing starts at $19/month for up to 1,000 subscribers (Email Marketing Plan). If you have more contacts, you can get 2,500 for $29/month or 10,000 for $79/month. All plans include unlimited emails and autoresponders
What are the advantages of Activecampaign?
There are many advantages of activecampaign and that are as follows.
- User-friendly: To use and operate activecampaign email marketing tool is very user-friendly.
- Design landing pages: You can design your landing page in this software itself.
- Create Form: you can create customize form besides this you can integrate this form to your WordPress website.
- Maintain Lists: You can maintain your niche-specific email list inside this software.
- Sales Funnels: You can create a sales funnel where you can set the day-wise content of your subscriber.
- Analytic Report: In this software, you can know everything about your subscriber. you can know whether your subscriber interacts with your mail or not.
- Integration Plugin: It has its WordPress integration plugin with the help of this you can integrate your form in your WordPress website.
- A/B Testing: This is a great tool where you can do A/B testing through this you can find which is the better campaign.
- Affordable: Activecampaign is very affordable in comparison to other online marketing services such as google ads and many more.
- Spam Score: Activecampaign uses good and fresh IP that’s why activecampaign has a good spam score means more than 7 out of 10(https://www.mail-tester.com/).
What are the disadvantages of activecampaign?
There are some disadvantages of this software which are also as follows:
- Non-Technical: The software is very good but a non-technical person can’t understand this application easily.
- Slow Perform: Sometimes software performs slowly but it is a technical issue that may be fixed in a new release.
Prices of Activecampaign
Activecampaign comes with four types of price plans and all the price plans which I am saying to you right now are work on 1000 contacts.
Conclusion
This is the best software if you compare it with their competitor because in this software you get CRM and SMS services also.
